The Most Popular Irish Racing Bookmakers

Who are the top-tier Irish racing bookmakers most popular with gamblers in Ireland? Sticking with the most popular operators will typically get players the most bonuses, choices in racing betting markets, and high-quality customer service.

The best reason for following the crowds when choosing an online betting site is to ensure that the operators offer legally legitimate and trustworthy games that provide responsive customer service.

The cornerstone of this article’s analysis is the site’s legitimacy, which is why you should always use a reference site like Topbettingsites racing section. If a site is not verifiably licensed and in good standing with regulatory authorities, it should be shunned, no matter how lucrative the offerings may seem.


1Bet Free Bets was founded in 2011 and has seen impressive growth in its user base ever since. This European-centric maker has captured significant market share since its inception and is beginning to expand its market reach yearly.

This online bookmaker offers betting options on all major sports like racing, football, basketball, rugby, ice hockey, and boxing. Each betting option is easily found on the website because of its simple and intuitive design. The betting odds are competitive with other sites in the industry compared to much larger and established operators.

The 1Bet platform is an excellent choice for a major operator that is safe, responsive, and fun to experience.

Quinnbet – A Racing Favourite

Newley launched in 2017, Quinnbet is one of the newbies on the block, yet that hasn’t stopped them from accumulating an impressive customer base of loyal players who have become accustomed to receiving high value for their betting budget. They sponsor many racing events throughout the year and being an Irish operation they offer some excellent odds on Irish racing meets.

When you join Quinnbet, they will greet you with an outstanding welcome bonus that’s easy to claim and easy to qualify. Registration is simple; currently, you’ll receive €60 in Bonus money in addition to ten free spins after making your first deposit and your initial bet of only €10.


BetVictor Free Bet is one of the largest and most popular bookmakers with Irish bettors due primarily to their extremely competitive odds, particularly in horse racing. BetVictor was founded in East London and started taking bets in 1931, steadily growing in its mass appeal since its inception.

They are a favourite among Irish punters, and after signing up, you’re treated to a welcome bonus valued at an impressive €100. Registering with their site is as easy as 1-2-3, and the interface allows easy access to a massive array of betting opportunities. Qualifying for ongoing bonuses and incentives is a snap worth taking a stake in this platform.

William Hill

William Hill is a bellwether betting operation famous worldwide and the most popular racing bookmaker in Ireland. They have nearly been around since time began and earned for themselves the distinction of being a household name in the country.

The number and depth of sports betting options are unmatched, and their online platform is top-of-the-line. It’s no mystery why they are the leaders in so many betting markets.

If you’re one of the few players in Ireland still wondering why they should join William Hill, you can start with the 80 years of betting experience and superior customer service under their belt. Add to that the hundreds of betting opportunities they offer players, not to mention the comprehensive horse racing and football options. You can wager on greyhounds, rugby, handball, baseball, cricket, basketball, tennis, golf, motorsports, swimming events, and just about anything else you can imagine.


Ladbrokes was established in 1866 and is famed with the title of Ireland’s oldest free bet bookmaker. They have experienced a commanding existence in the sports betting arena for several decades and enjoy the distinction of becoming a household name in their own right. They were also at the forefront of online gambling and were among the first to adopt the new technology.

They offer exceptional odds and have created a massive number of choices in betting options, not the least of which is their famous Ladbrokes welcome bonus that is easy to claim and use.

Irish gamblers choose Ladbrokes because of their 150 years of gambling experience and knowledge, their world-class gaming options, and their highly refined online platform that is engaging and enticing and offers excellent wagering opportunities at home or on the road with their mobile apps.